"Working" for Exposure
Guidelines for Saying Yes or No when asked if your business is willing to donate money or time for an event or charity…
1. Do not be afraid to say no.
2. Consider your options if the person asking for the donation is in support of your organization or vice versa
3. If the exchange is for a mutual amount of time or money, it may be worth doing.
4. Do not do it if the asking person just says, “well you can just write it off on your taxes”. Your time and money is valuable and if the asking person doesn’t see that they do not deserve your time or money.
5. If you do help out local charities make it known to other solicitors on your website, front door of your business, etc.
6. Be open minded to helping a local charity if they are a frequent buyer/client and inform and encourage new solicitors of this policy.
Guildelines for Solicitors
1. Understand you are probably one of many who ask each business for a donation so if the answer is no, it most likely because the business cannot donate to every charity.
2. Understand and get to know the people who want to target for your charity. Understand that there is more than just handing over a donation that goes into making a donation. Donating items can put a business out by not making a sale on the items donated or time to make the donation happen such as setting up a tent knowing someone still have to be paid to do the work and the time taken away doing the work that could be used for other paid jobs.
3. Keep in mind, the more you ask for a business to donate the more likely the business will not be able to be around in the future if they continue to give and do not receive anything in return.